There is a short list of Pokémon cards that every serious collector knows by name. The Sylveon VMAX Hyper Rare from the 2021 Japanese set Eevee Heroes sits firmly on that list — and its price tag tells you exactly why.
Released in Japan on 28 May 2021 as part of the Sword & Shield Series expansion S6a, Eevee Heroes was built entirely around the eight Eeveelutions. No other set in the game's history had done that, and collectors responded accordingly. Sealed booster boxes sold out across Japan within hours of launch. On the secondary market, specific cards from the set climbed fast and have barely looked back.
The Sylveon VMAX Hyper Rare — card number 093/069, illustrated by Ryota Murayama — is the rarest pull in the entire set. The Hyper Rare (HR) rarity sits above Ultra Rare and Super Rare, meaning you need a significant number of packs opened before you are statistically likely to see one. Combined with Sylveon's enormous fanbase as a Fairy-type Eeveelution, demand has consistently outpaced supply.
What Makes the Hyper Rare Different from Other Sylveon VMAX Cards
Eevee Heroes actually contains multiple versions of Sylveon VMAX. There is the standard full-art version (card 041/069), and then there is the Hyper Rare at 093/069. The difference is immediately visible: the Hyper Rare wraps Sylveon in a rainbow-foil finish that catches light in a way the base version simply cannot replicate. It is the kind of card that stops people mid-flip through a binder.
Murayama's artwork leans into Sylveon's personality — pastel tones, playful energy, the kind of dreamlike quality that holds up whether you are a competitive player or purely a collector. It is objectively one of the most visually striking pieces of art to come out of the Sword & Shield era.
Current Market Value
PSA 10 copies of the Sylveon VMAX Hyper Rare have sold at auction for around USD $1,150 in early 2026, based on tracked eBay auction data. The card has shown consistent upward pressure since 2023, with PSA 10 sales climbing from roughly $750 in late 2024 to over $1,100 in January 2026. Raw ungraded copies in Near Mint condition typically land in the USD $300–500 range depending on the seller and timing.
* Prices are correct at time of writing and are subject to change without prior notice. Please visit the product listing for the most current pricing.
Elite Cards Collectibles currently lists an ungraded copy at SGD $1,900 — reflecting both the premium for a locally available, in-hand card and the broader appreciation for Eevee Heroes inventory that changes hands less and less frequently.
* Prices are correct at time of writing and are subject to change without prior notice. Please visit the product listing for the most current pricing.
Should You Buy It Now or Wait?
Eevee Heroes is not being reprinted. The Japanese set was a limited Sword & Shield release, and the Hyper Rare population is finite. PSA data shows a relatively small number of graded copies in circulation, which tends to exert upward pressure on prices when collector interest spikes — particularly around Pokémon milestones and anniversaries.
The 30th anniversary of the Pokémon franchise in 2026 is driving renewed interest across vintage and modern Japanese sets. Eevee Heroes, with its Eeveelution focus and cult collector status, is well positioned to benefit.
💡 If you are buying for long-term holding, ungraded NM copies represent the most accessible entry point. Grading with PSA can significantly lift value if the card comes back a 10.
Where to Get It
Elite Cards Collectibles in Singapore currently has this card in stock. Given how infrequently Eevee Heroes Hyper Rares surface through local channels, it is worth acting on if the set is on your radar.
View the listing and check current availability: Sylveon VMAX Eevee Heroes Hyper Rare — Elite Cards Collectibles
Frequently Asked Questions
How rare is the Sylveon VMAX Hyper Rare? It is the rarest pull in the Eevee Heroes set, sitting above Ultra Rare and Super Rare in the Japanese rarity tier system. The Hyper Rare is also known as a Rainbow Rare for its distinctive foil treatment.
Is the Japanese version worth more than the English equivalent? The Eevee Heroes set was Japanese-exclusive — there is no official English Eevee Heroes release. That makes the Japanese copies the only originals, and it contributes meaningfully to their collector value.
What grade should I aim for? PSA 10 commands the highest premiums. PSA 9 is still respectable and considerably more affordable. Many collectors hold ungraded NM copies as part of personal collections.